The Blog

Editorial

August 22' Editorial Lookbook

Browse our August Collection on full display in this Editorial Lookbook. With this shoot, we wanted to encapsulate one of the cor...

Editorial

July 22 Editorial Lookbook

Get behind the lens and browse our July Collection on full display in this Editorial Photoshoot. For this campaign, we really wan...

Editorial

May 22 Editorial Lookbook

Get an in-depth look at our May Collection on full display in this Editorial Lookbook. ...

Editorial

BEHIND THE SCENES OF OUR MAY EDITORIAL SHOOT

Get a glimpse behind-the-scenes of our May Editorial Photoshoot as we embrace the grain through the unique use of traditional 120 mm and 35 mm F...

Editorial

The Seasons Capsule Collection Editorial

Introducing the Seasons Capsule Collection. With April and May being a time of the year where both the Northern and Southern Hemispheres transitio...

Editorial

Amberley for I Love Ugly

Introducing the Amberley for I Love Ugly Lookbook. As a menswear brand, we're constantly amazed by the number of female customers we get walking i...

Editorial

I Love Ugly x Bailey Nelson Eyewear Collection Lookbook

I Love Ugly and Bailey Nelson presents their inaugural collaborative eyewear collection, fusing I Love Ugly’s position as an internationally recog...

Editorial

I Love Ugly x Bailey Nelson Eyewear Collection Lookbook

I Love Ugly and Bailey Nelson presents their inaugural collaborative eyewear collection, fusing I Love Ugly’s position as an internationally recog...

Editorial

2000's Collection

Introducing our first collection of 2019 titled: 2000s. Based off and inspired by an era where a lot of our staff grew up in. Skating, basketball,...

Editorial

The Ventura Collection Lookbook

Introducing our final collection for 2018, entitled the Ventura Capsule. For our final offering of the year, we wanted to offer something light an...

Editorial

The Apricot Ivy Collection

Introducing the Apricot Ivy Collection. Based in Auckland, New Zealand, I Love Ugly has designed the Apricot Ivy Collection in celebration of the S...

Editorial

The Artisan Collection Lookbook

Introducing the Artisan Collection. First founded as an Art and Design Collective, we have sought to pay homage to our creative roots with the Arti...